Meet The Cannabis Connoisseur
With the rise of legal cannabis markets in states across the country, it’s no surprise that consumers are becoming increasingly specific about their expectations. And for a particularly sophisticated segment of the market, the bar is set high. Chalk it up to education and experience, but the cannabis connoisseur is particular about everything from aroma and flavor to longevity and effect. Here’s what sets this elevated cannabis consumer apart, and why the industry is doing everything it can to exceed expectations. Read more